SHARKSLAP® · AUDIO MOTION BRANDING
People encounter brands on websites, social media, in videos, podcasts, advertising, apps, and at events. Without a consistent sonic system, every touchpoint sounds like a one-off.
Website
Social Media
YouTube
Podcast
A professional sonic identity brings multiple elements together into one system that feels consistent across every relevant brand moment.
Sound Logo
A concise sonic signature that makes your brand recognisable within seconds.
Sonic Branding
A strategic sonic vocabulary that makes your values, character, and positioning audible.
Audio Motion
Sound and motion are precisely integrated so every brand moment works as one audiovisual experience.
Voice Branding
Voice, tone, and vocal character shape a distinctive and recognisable sonic presence.
UX & Digital Sound
Functional sounds give digital products clarity, feedback, and a distinct brand character.
CASE STUDY · OTTER HAUSTECHNIK

THE CHALLENGE
An established visual brand without a consistent sonic expression across its digital touchpoints.
THE IDEA
The brand’s warmth, approachability, and reliability are translated into a distinctive sonic motif.
SOUND
A concise sound logo forms the recurring sonic core.
MOTION
Logo animation and sound come together in a cohesive audiovisual brand moment.
THE RESULT
A flexible system for recognisable brand moments—without making claims the brand cannot substantiate.
01
Recognition
A distinctive sonic element helps people recognise a brand more quickly.
02
Consistency
A sonic identity brings different digital touchpoints together into one cohesive presence.
03
Emotion
Sound and music create emotional associations that go beyond visual communication.
04
Recall
Recurring sonic patterns can become permanently associated with a brand.
The system remains recognisable even as format, duration, and context change.
Website
Social Media
YouTube
Podcasts
Advertising
Apps
Events
Trade Shows
Motion Graphics
01
Analysis
Understand the brand, its audience, and its existing identity.
02
Sound Strategy
Define how the brand should sound.
03
Creation
Develop the sound logo, music, voice, and motion system.
04
System
Bring every element together into a consistent audio identity.
05
Rollout
Deploy the audio identity across the relevant touchpoints.
Tailored to your brand, audience, and applications—with every element combined as needed.
Sound Logo
Sonic Identity
Motion Logo
Brand Music
Voice Branding
UX Sounds
Audio Motion Design
START A SONIC IDENTITY
Let’s create a distinctive sonic identity for your brand.



